Our Story
At Parrish Financial we are experienced, focused and positive in our approach.
Parrish Financial is the evolution of a second generation financial planning firm, led by Matthew Parrish. Matthew has been in the financial services industry over 20 years, continuing the legacy built by his father Fred Parrish, who commenced his planning career in 1972. Fred continues to consult to the business and has worked with both Matthew and Rochelle for over 14 years.
Experienced, focused and positive in their approach, the team at Parrish Financial work together to achieve what is important to you. They have all worked in larger financial services firms and have chosen to continue their careers within a smaller firm that concentrates on personalised advice and service. Parrish Financial is a Cairns based multi-generational financial planning firm, which is self-licensed under Parrish Advisory Pty Ltd (AFSL 494108). We are experienced, focused, and positive in our approach and are determined to enhance your potential to achieve what is important to you.
Meet The Team
Marinda Grobbelaar
BCom Hons (Economics), Dip FP
Client Services Team Leader
Marinda started working in the financial planning industry in 2018. She thoroughly enjoys working with clients and implementing our client’s advice accurately and efficiently. In her spare time, she enjoys spending time outdoors with her family and dog, gardening and camping.
Fred Parrish
Dip FP
Consultant
Fred has been involved in the financial services industry for over 40 years. Over his career, he has received many awards with his most recent accolade being the formal recognition of his significant contribution to the industry. Fred continues to provide his extensive experience as a consultant.
Nicole Ziegelbauer
Dip FS(FP)
Paraplanner (Remote)
Nicole joined the financial services industry in 2007, bringing extensive knowledge in all areas of financial planning. Now focused on Paraplanning, she oversees regulatory compliance and prepares advice documentation with precision and care.
Simone Hardy
BBus (Marketing) / BA
Accounts
Simone joined Parrish Financial in 2022, taking on Accounts and Business Development. With over 10 years’ marketing experience and five as a small business owner, she enjoys business management, project coordination, and outdoor adventures with her two girls.
Lee-Anne Smith
Accounts
Lee-Anne has been working alongside Matthew and Fred since 2004, managing the various accounting functions required, as well as looking after the smooth running of the general office.Lee-Anne’s role within the business is a part-time role, primarily accounts and management.
Tanille Scotland
Client Services
Tanille’s role in Client Services ensures that ongoing administration and implementation of advice strategies are completed efficiently and accurately. Tanille has 5 years industry-experience; and helps clients with her keen and bubbly personality.
Our Values
To uphold our passion and dedication
To display empathy, respect, tolerance and compassion for all
To always facilitate open and honest interactions
To continuously improve our knowledge and to embrace change
To maintain a cohesive and collaborative environment
Community Involvement
We believe in giving back to our community and are pleased to share with you the following charities, foundations and federations that we have supported.
FAQs
Financial planners may charge:
- Flat fees (eg. for a Statement of Advice)
- Hourly rates
- Ongoing service fees (combination of flat fees and percentage-based fees)
- Asset-based fees (a percentage of your portfolio)
At Parrish Financial, we offer transparent, upfront pricing with no hidden commissions.
If your finances are simple and you’re confident with budgeting and investing, DIY may work. But for major life events, complex portfolios, or long-term planning, a financial planner can provide tailored strategies, tax efficiency, and peace of mind.
Yes. A financial planner helps you make informed decisions, avoid costly mistakes, and optimise your finances for long-term success. Whether it’s managing investments, planning for retirement, or protecting your wealth, professional advice often delivers value far beyond the cost.
Some fees are tax deductible—particularly those related to managing income-producing investments or tax affairs. Initial advice fees are generally not deductible, but ongoing advice may be, depending on the nature of the service.
Key times include:
- Starting your career or family
- Buying property or receiving an inheritance
- Approaching retirement
- Navigating aged care or estate planning
- The earlier you start, the more value you can gain.
Our process follows a structured six-step model:
1. Discovery Meeting – Understand your goals and values
2. Data Collection – Review your financial position
3. Strategy Development – Tailored recommendations
4. Statement of Advice – Formal written plan
5. Implementation – Putting the plan into action
6. Ongoing Annual Review – Adjusting as your life evolves
The cost of providing financial advice or service to you will depend on the nature and complexity of the advice, financial product and/or service provided. Your Adviser or the financial planning business may be remunerated by:
- Advice and service fees paid by you
- Commissions paid by insurance providers
The following table summarises the types of fees or commissions that are applicable to the services that we provide. Before providing you with advice, your Adviser will agree with you the fees that apply. All amounts are inclusive of Goods and Services Tax (GST).
We focus on:
- Wealth creation and protection
- Superannuation strategies
- Insurance
- Estate planning
- Retirement planning
- Aged care financial advice
Yes. Your initial meeting is obligation-free. It’s an opportunity to explore your goals and see how we can help.
Absolutely. We help clients optimise their superannuation and navigate aged care options, including funding strategies and Centrelink entitlements.
We recommend annual reviews, or more frequently if your circumstances change—such as a new job, property purchase, or family event.
Call us on 07 4053 2888 or email contact@parrishfinancial.com.au to enquire about an initial meeting.
